Friday from the Field

Making the Marriage Between Liaisons and Marketing WORK!

2019-08-02T01:31:25+00:00

Mark your calendars for September 6th to hear first-hand experience from the dream team at Dayton Children’s Hospital! We are so proud of two Tiller-Hewitt trained ladies from Dayton Children's Hospital. Deb Scheetz and Nancy Herin recently presented “Making the Marriage Work”  discussing the working relationship between marketing and liaisons to help drive ROI for their organization at the 2019 National AAPL conference in Salt Lake City. Using a recent neurology campaign as their case-study, the “TwoSum” give you details on how their departments successfully work with each other, hospital specialists and leadership. Nancy also described her role as an Employed Provider Liaison or “internal” liaison at Dayton Children’s to support key physician relations areas including: onboarding of new providers, retention and leakage mitigation. Since the national presentation, there has been an outpouring of questions from attendees. We hear you loud and clear … you want to know MORE!   As a follow-up, AAPL is hosting a free webinar with Nancy, Deb and Kim Grant, their Tiller-Hewitt Regional Manager on Friday, September 6th at Noon. The three will present "Making the Marriage Work" and give you an open mic for a LIVE [...]

Making the Marriage Between Liaisons and Marketing WORK! 2019-08-02T01:31:25+00:00

We’ve Got You Covered

2019-07-25T11:22:11+00:00

We hope you’re planning your trip to our 3-day liaison training workshop coming up soon in October. We have heard that some of you WANT…NEED…ARE DESPERATE to attend, but are looking for a way to convey the benefits to your boss for approval. We’ve got you covered! Our team has put together a letter/email template for your CEO or boss that provides information about the expertise of the Tiller-Hewitt team and the seven modules that will be covered during the workshop. There is a place to include a specific challenge you hope to overcome (that may resonate with them) and the value of networking with other physician liaisons. Last you can include all the expenses in a cost estimator. This allows all the information you need for approval all on one page. In this week’s video, Jamie Utt, former physician liaison, talks about attending the training and how it helped kick start her role and how you can download the letter template to get you one step closer to St. Louis. Hope to see you soon!  

We’ve Got You Covered 2019-07-25T11:22:11+00:00

Halftime Show

2019-07-15T18:28:18+00:00

Happy Friday! In this week's Friday From the Field video Tammy Tiller-Hewitt is talking about halftime shows. That's right... she's talking about YOUR halftime show! Are you still in the game? You can’t win a game you’re not playing! What’s your halftime score? Let’s keep it real – if we’re not keeping score then months and years will fly by and our game WILL be over. Without focusing on results – you really can’t keep score. It’s not too late! Most games are won (or lost) in the second half. So make sure you’re in the game – your game – giving the second half of 2019 your best. That’s how you achieve unprecedented success. If you need help, download our free 12 Month Goals worksheet.

Halftime Show 2019-07-15T18:28:18+00:00

Did we see you in Salt Lake City?

2019-07-11T17:32:47+00:00

Wow - what a great conference this year in Salt Lake City hosted by the American Association of Physician Liaisons (AAPL)! Many of our Tiller-Hewitt superstar liaisons were on the podium sharing success stories around going from liaison to leader, the marriage between marketing and outreach, and 10 questions new liaisons should ask. I was so proud to hear each of them share their success! This week's Friday From the Field video talks about the question I - and our liaisons - get asked over and over again each year at the conference. Tiller-Hewitt has been in the business of building physician liaison programs for 18 years. We offer services, training and tools that have built successful liaison programs for hundreds of hospitals, health systems and physician organizations across the country. One of those is our 3-day live, interactive Liaison Training Workshop coming up October 8th-12th in St. Louis. I'll personally take you through seven modules that will set you up for long-term success. Give me a call, I'd love to discuss the AAPL conference, our 3-day workshop or other ways that we can help you grow your [...]

Did we see you in Salt Lake City? 2019-07-11T17:32:47+00:00

Shake it off!

2019-06-27T23:24:46+00:00

Most of us have faced fakers, haters, players and heartbreakers. Some days we face all four – but that’s just life!  Unfortunately, it doesn’t always come easy to just ‘SHAKE IT OFF” and press forward. I promise that facing all types can actually make us better!  So, be encouraged, shake it off and just step it up!  When our focus remains on: then OUR role of Physician Liaison will always remain MISSION CRITICAL to our organization… in spite of the fakers, haters, players and heartbreakers! Shake - Shake - Shake, Tammy Tiller-Hewitt P. S. Fill out the form below for instant access to our 9 Tips to Make it 99% Easier to Get Past the Gatekeeper - webinar and tip sheet.

Shake it off! 2019-06-27T23:24:46+00:00

Five Tips to Make the Most of the AAPL Annual Conference

2019-06-20T21:09:36+00:00

Next week is the American Association of Physician Liaisons' Annual Conference in Salt Lake City.   Tammy Tiller-Hewitt will be joined by several Tiller-Hewitt trained super star liaisons and liaisons turned executives as they share exciting topics with the attendees. In this week’s video, Mary Barber is going to give you Five Tips to Make the Most of the Conference. For more details about our speaking events at the AAPL conference and other locations, take a look at our upcoming events.  AND...don’t forget to stop by the Tiller-Hewitt booth and say “Hi!”.  😊

Five Tips to Make the Most of the AAPL Annual Conference 2019-06-20T21:09:36+00:00

Changing Old Habits

2019-06-14T10:13:07+00:00

In this week’s Friday from the Field video, Tammy Tiller-Hewitt is talking with Michael Joseph, a new liaison from her home state of Illinois. When asked about his biggest challenge, Michael gave a familiar scenario of trying to change long-term established referral patterns. His facility has grown so fast that many primary care providers are unaware of all the new specialties that are offered in-house. Watch and hear ideas Michael has to overcome his challenge.  

Changing Old Habits 2019-06-14T10:13:07+00:00

Scrubbed Up and Ready to Grow!

2019-06-06T12:40:07+00:00

When is the last time you “scrubbed up” - I mean wearing scrubs in your role as a superstar Physician Liaison? In this week’s Friday from the Field, superstar Beverley Fox-Bray puts herself back in training, shadowing in the operating room so she stays on-her-game when promoting their new surgical robot. As successful liaisons, we never “fake it ‘til we make it”. We spend countless hours mastering the details of our organizations and the services offered. Additionally, we should spend time educating and updating ourselves on our competitors too, in order to consistently identify competitive advantages, or in some cases, create talking points around why we don’t have the latest and greatest technology.

Scrubbed Up and Ready to Grow! 2019-06-06T12:40:07+00:00

Donyel’s Biggest Challenge as a Liaison

2019-05-31T10:00:49+00:00

Data-data-data - garbage in-garbage out! This week we continue our Liaison insights and challenges mini-series with Donyel Edwards, a liaison for a large medical group in the lovely state of North Carolina. Take a look as Donyel shares her biggest challenge as a liaison. What obstacles do you face as a liaison?  Contact us to discuss and brainstorm ways your organization can tackle obstacles that are holding you back. Team work makes the dream work!

Donyel’s Biggest Challenge as a Liaison 2019-05-31T10:00:49+00:00

Are You a Sleep Walker?

2019-05-14T19:12:49+00:00

Tammy Tiller-Hewitt recently helped produce a Women’s Conference and one of the speakers said something that really resonated with her. She said, “I was sleep-walking through life.”  BAM – mic drop! As someone whose dream is to lead millions to discover what they’re made for – their WHY, hearing that was a major AH-HA moment for Tammy.  It’s a great description of why many of us are missing our real purpose as we go through the motions of life. The thing about motion is it doesn’t have one speed or even speed limits.  Maybe for some of us we’re sleep-running, even sprinting through life.  What about you? Meet Tammy in Salt Lake City for the 2019 AAPL Conference where she'll share “Discovering Your WHY” and why you were made for so much more!  

Are You a Sleep Walker? 2019-05-14T19:12:49+00:00

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