“We’re all in sales, but only the brave ones admit it!” That’s one of my favorite Zig Ziglar quotes. I remember that quote (and smile) when I hear leaders and even liaisons say, “I’m not really in sales!” You might not “really” be in sales – but I promise we’re always “really” selling – even if it’s our ideas or concepts. Since not everyone is buying what we’re selling, we will face objections. Three common objections from a different perspective. Recently a few health system leaders joined the business development team for a taste of “sales training.” As you can imagine the leaders were confused about why they were invited, because they certainly didn’t consider themselves “sales.” But as always happens, by the end they all joined the LAND OF THE BRAVE and not only admitted - but embraced - what a significant role sales plays in their position and life! The FUN part was when discussing overcoming objections – I asked them to do a musical exercise. Yes, they SANG and I videoed it for you to understand how to hear objections differently. You’ll recognize these songs - but I want to see if you can figure out [...]
Happy Fall everyone – my favorite season to “fall into perfection.” It’s Pumpkin picking time! Or should I say pumpkin painting time? In this week’s Friday From the Field Video, Jamie Utt comes to you with some ideas to connect with your physician offices during the month of October. She shares ideas that we have collected over the past few years for Breast Cancer Awareness as well as other fun and creative ideas for you to mix it up in the field. Our subscribers get exclusive early access to our free calendars – at least a month BEFORE they are posted to social media. Don’t get left behind on your planning - click here to subscribe. https://youtu.be/cLVZuSrHfDc
How’s your time management? Do you find yourself with too many things on your list with not enough time to accomplish them? How about any procrastinators out there? In this week’s Friday From the Field Video, Nancy Herin, Liaison from Dayton Children’s Hospital references “Eat that Frog”. What on earth is she talking about? After being a liaison for four years Nancy was part of an on-site Make it Matter Workshop with Tiller-Hewitt. One of her biggest take-aways - that she still uses years later – was from the Make Time Matter module of the workshop. During this module, we dive into time management (eating frogs) and how YOU can manage your time better while maximizing the limited face time you get with providers. During these fun and intense workshops, we cover seven in-depth modules that are invaluable to EVERY liaison, brand-new and seasoned alike. Our next public Make it Matter Physician Liaison workshop is coming up in less than 3 weeks in St. Louis, October 8th-10th. There’s still time to register! *Note – the price increases October 1st and groups of three or more from the [...]
So, have you been a liaison in the field for a while and you think “Geez, I have literally run out of stuff to talk about”? If so, you are not alone! Everyone goes through this from time to time. Never fear, we’re bringing you four tips to help you get back in the game. (The detailed video is at the bottom of this page.) Make something up! :-) – not like lying but create something that will get some buzz going. Create a quarterly newsletter that includes new providers, spotlights on hospital departments, upcoming events and even a joke or a cartoon that they always look forward to seeing. It’s a little work on the front end but it’s a guaranteed way to have something of value that you can hand deliver each time you go into the offices. Everyone loves it – the front desk staff, referral coordinators, office managers and providers. Dive into data – You’ve heard us say it time and time again – “Let the data tell you a story” You will always find something worth investigating. Then go [...]
Are you a procrastinator? If you subscribe to our monthly Holiday and Observance calendars, you’ll notice that today is Fight Procrastination Day. Procrastination is something that holds many of us back from achieving so much more! In this week’s video, Kim Grant reminds us that we won’t find procrastination in the 6Ps for success. We’ve all heard the saying “the early bird gets the worm” - how about the early bird saves the cash? Register for our 3-day Physician Liaison Training Workshop by the end of day Monday, September 9th to save $250 off the standard registration fee. Only a few days left – register now! Let’s fight procrastination together.
Let me ask you – what have you done for your “professional” self lately? Success always has a quick answer and it involves consist learning. Given change happens at the speed of light, if we don’t stay relevant, opportunities will pass us by – Every. Single. Day! In this week’s video, Tammy Tiller-Hewitt is talking with Stephanie at the 2019 national AAPL conference. She shares her efforts to become an unofficial leader, pushing forward, even when her organization wasn’t supportive. We want to encourage you to take the next step in your career development and attend our 3-day training workshop built specifically for liaisons. Tammy Tiller-Hewitt will personally take you through seven interactive modules to ensure that you have the tips, tools and techniques guaranteed to elevate your position within the organization while building stronger relationships with your providers. Early bird pricing expires soon – register now!
Last week one of our Regional Managers, Kim Grant promised an update on the liaison team at Dayton Children’s after they were invited to present their success story to the senior leadership team. The meeting went exceptionally well. Watch this week’s video (below) as Kim discusses three key strategies to their success as well as a few wins that couldn’t go unnoticed. All areas that may also speak to you and your program! She’ll reference this same-day executive feedback following the presentation! Whether you are starting a brand-new program, refreshing an existing program or working on the onboarding /retention function at your organization – we can help! We would love to discuss and uncover the needs of your organization to ensure you and your program are positioned to get the attention of leadership - year over year. Give us a call today! 866-651-8701
Tiller-Hewitt has had a long-standing successful partnership with Dayton Children’s Hospital. We launched their first Liaison program over 10 years ago. With the success of the Liaison program, a few years later the organization reached out to Tiller-Hewitt related to new provider onboarding. They were struggling with difficult subspecialty searches, slow ramp-up, retention issues and lack of internal collaboration between the liaisons and practice management. Do any of these difficulties sound familiar? Like many of you, competition is fierce in this market! They are sandwiched between two nationally recognized Children’s Medical Centers – both only about an hour on each side. We launched a formalized Physician Onboarding and Navigation Program. It was a tremendous team effort and the results were off-the-charts! Dayton Children’s has since recruited over “90” pediatric sub-specialists! They have shown measurable improvement in all areas – and subsequently featured in a couple national publications! With so many new providers, new and expanded facilities, Dayton Children’s needed to re-evaluate their outreach (Liaison) program. Again they turned to Tiller-Hewitt to assess and refresh their program. The assessment recommendations were immediately implemented and the subsequent results [...]
Mark your calendars for September 6th to hear first-hand experience from the dream team at Dayton Children’s Hospital! We are so proud of two Tiller-Hewitt trained ladies from Dayton Children's Hospital. Deb Scheetz and Nancy Herin recently presented “Making the Marriage Work” discussing the working relationship between marketing and liaisons to help drive ROI for their organization at the 2019 National AAPL conference in Salt Lake City. Using a recent neurology campaign as their case-study, the “TwoSum” give you details on how their departments successfully work with each other, hospital specialists and leadership. Nancy also described her role as an Employed Provider Liaison or “internal” liaison at Dayton Children’s to support key physician relations areas including: onboarding of new providers, retention and leakage mitigation. Since the national presentation, there has been an outpouring of questions from attendees. We hear you loud and clear … you want to know MORE! As a follow-up, AAPL is hosting a free webinar with Nancy, Deb and Kim Grant, their Tiller-Hewitt Regional Manager on Friday, September 6th at Noon. The three will present "Making the Marriage Work" and give you an open mic for a LIVE [...]
We hope you’re planning your trip to our 3-day liaison training workshop coming up soon in October. We have heard that some of you WANT…NEED…ARE DESPERATE to attend, but are looking for a way to convey the benefits to your boss for approval. We’ve got you covered! Our team has put together a letter/email template for your CEO or boss that provides information about the expertise of the Tiller-Hewitt team and the seven modules that will be covered during the workshop. There is a place to include a specific challenge you hope to overcome (that may resonate with them) and the value of networking with other physician liaisons. Last you can include all the expenses in a cost estimator. This allows all the information you need for approval all on one page. In this week’s video, Jamie Utt, former physician liaison, talks about attending the training and how it helped kick start her role and how you can download the letter template to get you one step closer to St. Louis. Hope to see you soon!