Describing the role of a Physician Liaison takes time and effort to articulate. That’s why we recommend always refining your Elevator Pitch.
In honor of “National Talk in an Elevator Day” Friday, July 31st, we encourage you to watch this week’s Friday from the Field video and then update your 20-second elevator pitch. Remember that one size doesn’t fit all. Be prepared to adjust your pitch for different audiences. Your pitch to a physician may be very different than your pitch to someone else.
Bottom line, preparation ensures the next time you deliver your “What is a Physician Liaison anyway” question, you’ll be prepared to “elevate” yourself and your role.