Ask Specific Questions & Get Actionable Answers

Category: Friday from the Field, Physician Liaison

Today we are pulling one of our favorites from the archive because it’s still so relevant for superstar liaisons – in fact it’s one that we now use in our sales training program.

Our COO Tommy Tiller was in the field making first calls with a new liaison when he had an "aha" moment about a basic fundamental of consultative sales.

He points out the success of asking the RIGHT questions and how to avoid getting the standard “everything is fine” answer from your providers.

Remember, when we ask the right questions, we uncover legitimate needs teeing us up to demonstrate our value. Check it out.

Friday from the Field
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